British Council Creative Economy

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11 February 2019

(Closed) Creative Economy Advisor - Request for Proposals

We are inviting proposals from UK based creative economy consultants to support British Council Colombia’s ambitious creative economy programming.

The British Council has an extensive track record of supporting the development of the creative economy in Colombia, working for the past eighteen years with governmental bodies, NGOs, business incubators and the education sector. This extensive body of work has allowed British Council to become the key partner of choice for agencies and institutions seeking to develop new work in the creative economy. Building on this work and the opportunity presented by current governmental support for the creative economy, the British Council is working with the Colombian government on a 3-year strategic programme addressing the development of their local creative economy.

This ambitious programme will take a systemic approach to creative economy development, working at three key levels of intervention and activity:

  • Systemic: Influence policy/government
  • Institutional: Support institutional change
  • Individual: Offer individual opportunities

The British Council is looking to work with an advisor throughout the design, development, and delivery of this complex programme, to support on a case by case basis for the duration of the intervention.

Colombia is one of the largest and healthiest markets in the region and has had a stable growing economy in the last decade. A growing cultural sector which plays a significant role in employment, creating an impact on income generation and material welfare of a substantial proportion of the population.

Although the contribution of culture to employment is already significant, the overall contribution is underestimated in the measurement, because it does not cover cultural occupations made in non-cultural establishments or professionals that have a close link with culture. Moreover, this figure does not include informal employment, which is enormous in the cultural sector, due to the lack of official information and the problems associated with gathering data in official censuses. Informality in the cultural sector is explained by the difficulties faced by making projects, business initiatives, or cultural enterprises sustainable.

The Role

The Creative Economy consultant will work with the British Council Colombia team to shape and support delivery of it’s 3 year strategic programme. Deliverables and tasks will include, and are not limited to:

  • Work with the local team to analyse the local creative economy landscape
  • Identify opportunities in relation to the 3 key areas of work
  • Collaborate on specific activities the British Council Colombia teams have outlined within it’s wider programme
  • Identify and confirm experts and partners from the UK; provide advisory support.

Contract duration is 12 months and travel to Colombia for events, meetings and deliverables are expected.


For information and guidance please see the RFP outlining the instructions and format for proposals.

Deadline for clarification questions is the 18 February